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How to live life? Become a Linchpin

  "Life is like skiing. Just like skiing, the goal is not to get to the bottom of the hill.
It’s to have a bunch of good runs before the sun sets.”

I do enjoy Seth Godin's books (in particular, Linchpin, Purple Cow, and Tribes. More book recommendations here), interviews, and presentations.  He offers very well-thought-out views across many areas of life. And he is able to present his points with very clear and precise reasoning, convincing you with logic rather than resorting to meaningless motivational speak that many other popular personalities turn to. 

Seth also has a long-running blog with over 7,000 entries! He has made it a point to write at least one post a day for over 20 years. He explains how he has done so in the podcast (above, with Tim Ferriss. The podcast starts off on casual topics, but eventually gets to som quality thinking). 

"The answer to this question is to write.  Write poorly. Continue writing poorly.
Write poorly until it’s not bad anymore and then you’ll have something you can use.

People who have trouble coming up with good ideas, if they’re telling you the truth, will tell you they don’t have very many bad ideas. But people who have plenty of good ideas, if they’re telling you the truth, will say they have even more bad ideas.


So the goal isn’t to get good ideas; the goal is to get bad ideas. Because once you get enough bad ideas, then some good ones have to show up. "

I've linked 3 other videos below, which I had learnt something from. 

1) In the first podcast, he challenged by the host to come up with a business plan on the spot, with only $1,000 in starting capital. 

2) In the second, he talks about the Icarus deception. Icarus was a figure in Greek mythology which I read as a young child. In the version I read, Icarus' father fashioned a pair of wings for him, to escape prison. However, he flew too close to the sun, and the wax which glued the wings together melted, causing him to plunge into the sea (the Icarian Sea, named after him).  Anyway, Seth wrote a book called the Icarus Deception - apparently there is another version of the story; but more importantly, there are lessons we can learn. 

3) In the third, a keynote delivered by Seth Godin (there are actually a large number of keynote presentations available on YouTube).  Beyond the content, the delivery is intriguing - he uses slides, but each slide only has one picture. The choice of pictures, the points he makes with each picture, and the weaving of points across pictures is impressive. 



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